Stenanthemum newbeyi

About

Stenanthemum newbeyi is a species of flowering plant in the family Rhamnaceae and is endemic to a restricted area in the south of Western Australia. It is an erect or spreading shrub with hairy young stems, egg-shaped leaves with the narrower end towards the base, and clusters of rust-coloured, densely shaggy-hairy flowers, surrounded by whitish floral leaves.

Summary from Wikipedia